Sector

Hotels — tenant-side surveying

Hotel rent is a trading valuation. Occupancy, average daily rate and RevPAR set the top line; payroll, franchise fees, FF&E reserve and energy set what is left. The rent argument is about the sustainable EBITDA a competent operator would generate and the share of it a landlord can reasonably expect.

Written by Chris McGarrigle MRICS · Tenant side only

What drives value here

  • Occupancy, ADR and RevPAR against the competitive set, not the citywide average
  • Departmental profit and adjusted gross operating profit after a proper FF&E reserve
  • Brand or franchise fees, management fees and the cost of brand standards
  • Capital expenditure cycles and who carries the refurbishment obligation
  • Food and beverage, conference and leisure contribution as distinct profit centres
  • Turnover rent structures, base rent floors and audit provisions

Getting the trading assumptions right

A landlord's valuer will typically project stabilised trade and apply a percentage. Every element of that projection is arguable: the competitive set chosen, the ramp-up assumed, the payroll model, and whether the FF&E reserve reflects the real refurbishment cycle for the brand standard the hotel is held to.

Turnover and hybrid rents

Hybrid structures — a base rent plus a percentage of rooms and F&B revenue — are common, and the definitions decide the outcome. Whether commission-heavy OTA bookings are counted gross or net, and how conference and banqueting revenue is treated, can be worth more than the percentage itself.

Renewal and exit

At renewal, term length, refurbishment obligations and rent review pattern matter as much as the initial rent. On exit, dilapidations claims on hotels are large by nature, and the Section 18(1) cap and the landlord's likely re-positioning of the asset are central to controlling them.

Common questions

Guides for hotels

Talk it through

Initial advice is free — tenant side only.

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